Impact mémoire
International reach Foreword
Analysing the ability of globally aspiring brands to cross borders.
Analysing the ability of globally aspiring brands to cross borders. IM! methodology draws on the identical cognitive processes and universal behavioural patterns that are shared by all humans across all societies.
To take into account local cultural and social differences – and each market’s specific advertising framework – IM! has trained and set up an international network of correspondents to apply its methodology, helping customers worldwide deliver creative and effective advertising messages.
Countries covered at present: France, UK, Spain, Germany, Italy, USA and China.
To take into account local cultural and social differences – and each market’s specific advertising framework – IM! has trained and set up an international network of correspondents to apply its methodology, helping customers worldwide deliver creative and effective advertising messages.
Countries covered at present: France, UK, Spain, Germany, Italy, USA and China.
1st consulting company specialised in advertising efficiency